Findaway Adventures Makes Investment in Personal Hygiene Products Brand Hustle Clean
From left: Findaway Adventures' Managing Partner Robert U. Craven, Hustle Clean Co-Founders Wale Forrester and Justin Forsett
Findaway Adventures announces an investment in the personal hygiene products company Hustle Clean.
“Proudly based” in Frisco, Texas, Hustle Clean was founded by former college football teammates Justin Forsett and Wale Forrester who needed to find a way to attend to personal care and hygiene when they didn’t have time to shower between morning football practice and class. In creating Hustle Clean, Forsett and Forrester aligned their brand with a strong social mission that includes:
A sports scholarship program that provides opportunities for underserved youth to play sports;
A partnership with LiveFree.org to bring lifesaving personal protective equipment and preemptive care to minority communities;
A partnership with nonprofits to deliver anti-bacterial wipes and other supplies directly to communities lacking access to clean water.
Robert U. Craven, the Findaway Adventures managing partner, said that Forsett and Forrester are building a “very special” brand. “Their personal stories are evident in the commitment Hustle Clean has made to giving back, and this is what inspired Findaway to invest,” Craven said. “We are certain that consumers will reward the change-the-world brand with their loyalty.”
Forsett said he and Forrester knew after their first conversation with Craven that Findaway was “exactly” what the company needed at this stage in their growth. “We’re not interested in making a quick grab for money and exiting,” said Forsett. “We want to effect real change while we grow as a company. Robert’s experience and practical wisdom are priceless, and we are thrilled to have Findaway as a partner on this journey.”
About Hustle Clean
Hustle Clean is a mission-driven, black-owned business committed to empowering the pursuit of greatness. Their products are for anybody who is going as hard as they can and giving all they’ve got. Convenient and attractively packaged, Hustle Clean products are FDA-approved to kill 99.99% of germs. Learn more.
About Findaway Adventures
Findaway Adventures brings money, strategy, and retail expertise to help accelerate young, impactful, CPG companies. This hands-on angel investment platform provides entrepreneurs with a unique set of tools and insights, including a focused and efficient growth model, a network of experts, and access to a community of like-minded leaders through the Findaway Club Mastermind and Nail Your Strategy Course. Learn more